<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.jivesoftware.com/~d/styles/itemcontent.css"?><rss xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/" xmlns:yt="http://gdata.youtube.com/schemas/2007" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0">
   <channel>
      <title>Jive Community - JiveTalks Blog</title>
      <description>At Jive, we love being the "social, social company." So, we brought together the best minds in our organization to share their ideas about our company, products and industry. Feel free to comment, or ping us with questions!</description>
      <link>http://pipes.yahoo.com/pipes/pipe.info?_id=e33fe05c92a28fff9f3c3fc5518e19e5</link>
      <atom:link rel="next" href="http://pipes.yahoo.com/pipes/pipe.run?_id=e33fe05c92a28fff9f3c3fc5518e19e5&amp;_render=rss&amp;page=2" />
      <pubDate>Wed, 19 Jun 2013 23:12:11 +0000</pubDate>
      <generator>http://pipes.yahoo.com/pipes/</generator>
      <atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.jivesoftware.com/JiveTalks" /><feedburner:info uri="jivetalks" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><image><link>https://community.jivesoftware.com/welcome</link><url>http://www.jivesoftware.com/files/images/brown-orange-design/jive-community.png</url><title>Jive Community</title></image><item>
         <title>Deal Management Made Easy: The Devoteam Story</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/q7V0fmkk2Kk/deal-management-made-easy-the-devoteam-story</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Your company's sales team requires consistent up-to-date product and customer information, along with ongoing support from their team in order to close deals faster. Traditional methods and other conventional tools don&amp;#8217;t provide the rich interaction, knowledge infusion and team collaboration that sales enablement depends on. &lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Through the combination of rapid expansion and growth of advanced technology solutions, &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.devoteam.com/" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;Devoteam&lt;/a&gt;'s sales reps found themselves pursuing larger deals. As a result, sales cycles became a longer and a more expensive process - requiring the involvement of many more groups across all departments. The standard system of interaction including long email chains, multiple phone calls and meetings could not match the demand. Devoteam needed a more unified and sustainable method of collaboration that could reinforce the fast growing pace of the company. This led them to turn to Jive to support their new sales platform. The results were dramatic, as Devoteam streamlined deal collaboration to shorten sales cycles and increase win rates leading to some serious cost savings highlighted here:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;div align="center"&gt;
 
&lt;div align="center" style="margin-bottom:5px;"&gt;
more from &lt;strong&gt;&lt;a rel="nofollow" target="_blank" href="http://www.slideshare.net/jivesoftware"&gt;Jive Software&lt;/a&gt;&lt;/strong&gt;
&lt;/div&gt;
&lt;/div&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/q7V0fmkk2Kk" height="1" width="1"/&gt;</description>
         <author>tara.panu</author>
         <guid isPermaLink="false" />
         <pubDate>Wed, 19 Jun 2013 15:34:56 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/06/19/deal-management-made-easy-the-devoteam-story</feedburner:origLink></item>
      <item>
         <title>Webcast: How to Rethink Your Intranet</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/_cvLEfFeChY/webcast-how-to-rethink-your-intranet</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="color:#3d3d3d;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Did you know that your employees are likely spending 28 hours every week just trying to get work done? For a company with 5,000 knowledge workers at $30 an hour, that&amp;#8217;s over $4 million in payroll alone. &lt;/span&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;In this interactive &amp;#8220;white board session&amp;rdquo; webcast, you&amp;#8217;ll discover exactly what a social intranet is and how it should be used to virtually eliminate this problem&amp;#8212;for real business value.&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;You&amp;#8217;ll see how to:&lt;/span&gt;&lt;/p&gt;&lt;ul style="list-style-type:disc;"&gt;&lt;li&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;Achieve 15% increase in productivity and 3% increase in revenue.*&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;Identify the obstacles of traditional intranets.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;Get more value from your existing communication and productivity tools.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;Give employees what they need to drive strategic initiatives, innovation, and productivity.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;Engage mobile employees, partners, and customers.&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="font-family:arial, helvetica, sans-serif;color:#3d3d3d;font-size:12pt;"&gt; &lt;/span&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="font-size:12pt;"&gt;&lt;em style="color:#3d3d3d;font-family:arial, helvetica, sans-serif;"&gt;* Verified by a top 3 consulting firm.&lt;/em&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="font-size:12pt;"&gt;&lt;strong style="color:#3d3d3d;font-family:inherit, serif;"&gt; &lt;/strong&gt;&lt;/span&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="margin-bottom:0.0001pt;background-color:white;"&gt;&lt;strong style="color:#3d3d3d;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Thursday, June 27th &lt;/strong&gt;&lt;span style="font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;&lt;span style="color:#3d3d3d;"&gt;at 11am PT join us for a webcast to hear from &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/gialyons"&gt;Gia Lyons&lt;/a&gt;&lt;/span&gt; &lt;span style="color:#3d3d3d;"&gt; Director of Product Marketing at Jive Software and &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/cflanagan17"&gt;Claire Flanagan&lt;/a&gt;&lt;/span&gt;&lt;span style="color:#3d3d3d;"&gt;, Director of Business Value at Jive Software.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-bottom:0.0001pt;background-color:white;"&gt;&lt;span style="font-family:arial, helvetica, sans-serif;font-size:12pt;"&gt;&lt;span style="color:#3d3d3d;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;span style="color:#3d3d3d;"&gt;Reserve your seat&lt;/span&gt;&lt;span style="color:#3d3d3d;"&gt; &lt;span style="color:#00679b;"&gt;&lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/2013-social-intranet-summer-series.html?source=Social%20Media&amp;amp;program=130627_NA_DG_SI_WC_SeriesEvent1%20Organic%20Blog"&gt;here&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/2013-social-intranet-summer-series.html?source=Social%20Media&amp;amp;program=130627_NA_DG_SI_WC_SeriesEvent1%20Organic%20Blog"&gt; &lt;/a&gt;today!&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/_cvLEfFeChY" height="1" width="1"/&gt;</description>
         <author>melissabarker</author>
         <guid isPermaLink="false" />
         <pubDate>Mon, 17 Jun 2013 12:04:55 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/06/17/webcast-how-to-rethink-your-intranet</feedburner:origLink></item>
      <item>
         <title>Summer school, Jive style</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/ZWpDTFLhB34/summer-school-jive-style</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;If you've had the opportunity to participate in a Jive strategy session, chances are you've seen this image before. It's intended to illustrate how different roles require different amounts of training:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Light-weight, on-demand assistance for individual community members to get them started in the right direction and help them solve any issues that may arise&lt;/li&gt;&lt;li&gt;Role-specific guidance for specialized roles, like your advocates, to help them better understand what's expected of them and what "model behavior" looks like&lt;/li&gt;&lt;li&gt;Extensive hands-on sessions for anyone who will be spending a lot of time configuring permissions, setting up spaces, and otherwise actively managing the community&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-8004-932749/training+levels.png"&gt;&lt;img alt="training levels.png" class="jive-image" height="229" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-8004-932749/training+levels.png" style="float:right;" width="269"/&gt;&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;As you approach the bottom of the pyramid, it's often easier to recognize that those who will be spending significant time setting up the community or running it on a day-to-day basis require a more formal training approach. But providing your community members with the right level of information to help them adopt Jive more effectively can be tricky: you can't expect them to invest too much time or energy in learning a new (often optional) tool, but without some initial explanation, they may struggle with key concepts.&lt;/span&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt; &lt;/span&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;To make it a bit easier for you to bring your newest members up to speed on key Jive concepts, the Jive Training team has created the &lt;span style="font-style:inherit;font-size:12.727272033691406px;font-family:inherit;"&gt;&lt;strong style="font-size:12pt;font-family:inherit;font-weight:inherit;"&gt;&lt;em&gt;Jive Training Video Library&lt;/em&gt;&lt;/strong&gt;&lt;/span&gt;. This collection of 10 brief videos (each around 2&amp;#8211;3 minutes or less) explains basic concepts like streams, the Jive inbox, following, and content creation.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="line-height:1.5em;color:#3d3d3d;font-size:12.727272033691406px;font-style:inherit;font-family:inherit;"&gt;&lt;strong&gt;&lt;br/&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12.727272033691406px;font-family:inherit;"&gt;&lt;strong&gt;&amp;gt;&amp;gt; Check out the videos here:&lt;/strong&gt;&lt;/span&gt; &lt;a rel="nofollow" class="jivecontainerTT-hover-container jive-link-community-small" target="_blank" href="https://community.jivesoftware.com/community/training/videos"&gt;https://community.jivesoftware.com/community/training/videos&lt;/a&gt;&lt;/span&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt; &lt;/span&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;Your users can access the videos directly here in the Jive Community. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:12.727272033691406px;line-height:1.5em;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;But to make it even easier for people to access them right where they need them most&amp;#8212;from within your community&amp;#8212;we will also soon be unveiling the new &lt;span style="font-style:inherit;font-size:12.727272033691406px;font-family:inherit;"&gt;&lt;strong style="font-size:12pt;font-family:inherit;font-weight:inherit;"&gt;&lt;em&gt;Jive Training App&lt;/em&gt;&lt;/strong&gt;&lt;/span&gt;. The beta release of this app will allow your community members to access the latest training videos (including additional titles as they become available) via a Jive app, where they can:&lt;/span&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Track which videos they've watched&lt;/li&gt;&lt;li&gt;Post questions or comments on each video&lt;/li&gt;&lt;li&gt;Share videos with their peers&lt;/li&gt;&lt;li&gt;Quickly link to videos from other content&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12.727272033691406px;font-family:inherit;"&gt;&lt;strong&gt;&amp;gt;&amp;gt; To sign up for the Jive Training App beta&lt;/strong&gt;&lt;/span&gt;, just let us know in the comments below or send a direct message to me, &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/cowboyboo"&gt;Carrie Gilbert&lt;/a&gt;. And for even more Jive Training goodness, be sure not to miss &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://jiveworld.jivesoftware.com/agenda/pre-conference-training/" style="font-style:inherit;font-size:12.727272033691406px;font-family:inherit;color:#3778c7;"&gt;Jivers' Ed&lt;/a&gt; training at JiveWorld!&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/ZWpDTFLhB34" height="1" width="1"/&gt;</description>
         <author>Carrie Gilbert</author>
         <guid isPermaLink="false" />
         <pubDate>Wed, 12 Jun 2013 16:51:46 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/06/12/summer-school-jive-style</feedburner:origLink></item>
      <item>
         <title>VideoBlog: How Jive Transforms Our Own Sales Team</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/hvKpd_KRxLY/videoblog-how-jive-transforms-our-own-sales-team</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p&gt;Sales leaders across industries face common challenges of getting new sales reps up to speed, driving initiatives through a distributed sales force, and streamlining sales cycles.&amp;nbsp; Our President of Worldwide Field Operations &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/jay.larson"&gt;Jay Larson&lt;/a&gt; has seen these challenges throughout his career at many companies, which inspired him to share some of his experiences and how he's been leveraging Jive to maximize effectiveness of the sales team at Jive.&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;Many of these items likely look familiar to any executive trying to grow business:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Aggressively growing our sales team via hiring&lt;/li&gt;&lt;li&gt;Constant innovation (4X per year) and new products / services to sell&lt;/li&gt;&lt;li&gt;Evolving and reinforcing our sales methodology&lt;/li&gt;&lt;li&gt;Entering new markets such as EMEA and APAC&lt;/li&gt;&lt;li&gt;Ensuring the sales team knows how to sell new products via M&amp;amp;A activity such as &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://resonata.com/"&gt;Clara&lt;/a&gt;, &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.jivesoftware.com/social-business/platform/whats-new/streamonce/"&gt;StreamOnce&lt;/a&gt;, &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.producteev.com/"&gt;Producteev&lt;/a&gt;, and &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="https://meetings.io/"&gt;Meetings.io&lt;/a&gt;.&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;The only constant is change and a distributed sales team is not easy to keep up to date.&amp;nbsp; Like our customers we leverage leading technology throughout our sales department, all used for different reasons.&amp;nbsp; Salesforce.com to manage lead and opportunity activities and reporting, Netsuite as our finance system of record, in addition to Marketo for lead scoring.&amp;nbsp; We have business intelligence, compensation, and many other types of software.&amp;nbsp; However, all these tools are used by our sellers to provide insight and historical data, not necessarily to sell more or roll out Jay's new initiatives.&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;After several months now at Jive, Jay's perspective and comparison to how different life can be in accomplishing those big goals set out in front of him with vs. without Jive&amp;nbsp; is captured in part (there's a part 2 coming soon) below.&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;I would love to hear your thoughts any thoughts, especially from those of you who also leverage Jive for your sales organization - does this ring true?&amp;nbsp; Feel free to also join the &lt;a rel="nofollow" class="jivecontainerTT-hover-container jive-link-community-small" target="_blank" href="https://community.jivesoftware.com/community/socbiz/sales"&gt;Sales&lt;/a&gt; Community and connect with Jay. &lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="http://fast.wistia.net/embed/iframe/6iid2bj52u?autoPlay=true&amp;amp;playerColor=26251e&amp;amp;plugin%5BpostRoll-v1%5D%5Blink%5D=https%3A%2F%2Fcommunity.jivesoftware.com%2Fcommunity%2Fsocbiz%2Fsales&amp;amp;plugin%5BpostRoll-v1%5D%5Brewatch%5D=true&amp;amp;plugin%5BpostRoll-v1%5D%5Bstyle%5D%5BbackgroundColor%5D=%23000000&amp;amp;plugin%5BpostRoll-v1%5D%5Bstyle%5D%5Bcolor%5D=%23ffffff&amp;amp;plugin%5BpostRoll-v1%5D%5Bstyle%5D%5BfontFamily%5D=Gill%20Sans%2C%20Helvetica%2C%20Arial%2C%20sans-serif&amp;amp;plugin%5BpostRoll-v1%5D%5Bstyle%5D%5BfontSize%5D=36px&amp;amp;plugin%5BpostRoll-v1%5D%5Btext%5D=Join%20the%20Jive%20for%20Sales%20Community%20%3Cbr%2F%3Eand%20watch%20Jay%27s%20next%20video%3A%20%3Cbr%2F%3E%22Field%20Communications%20%26%20%3Cbr%2F%3EDeal%20Management%22&amp;amp;popover=true&amp;amp;version=v1&amp;amp;videoHeight=360&amp;amp;videoWidth=640"&gt;&lt;img alt="" src="http://embed.wistia.com/deliveries/2f724aa6f1448a9934eb07775c5b44f33664bbd7.jpg?image_play_button=true&amp;amp;image_play_button_color=26251ee0&amp;amp;image_crop_resized=500x280"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/hvKpd_KRxLY" height="1" width="1"/&gt;</description>
         <author>jarrett.obrien</author>
         <guid isPermaLink="false" />
         <pubDate>Thu, 06 Jun 2013 14:08:19 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/06/06/videoblog-how-jive-transforms-our-own-sales-team</feedburner:origLink></item>
      <item>
         <title>Webcast: Win Business Faster with Social Business</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/PasP4QF4Q4o/webcast-win-business-faster-with-social-business</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;With clients&amp;#8217; expecting "real-time" responses to RFPs, marketing agencies have to act fast to find experts and develop innovative solutions that win new business.&amp;nbsp; But with agency teams distributed globally, it is increasingly difficult to coordinate a comprehensive response that incorporates relevant case studies, employee backgrounds, and 'elegant solutions' for each opportunity within a few days.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:inherit;"&gt;&lt;strong style="font-style:inherit;font-size:13px;font-family:arial, helvetica, sans-serif;"&gt;Wednesday, May 29th &lt;/strong&gt;&lt;/span&gt;&lt;span style="font-size:16.363636016845703px;font-style:inherit;font-family:arial, helvetica, sans-serif;"&gt;at&lt;/span&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;&lt;span style="font-style:inherit;font-size:16.363636016845703px;"&gt; 11am PT join us for a webcast to hear from&lt;/span&gt;&lt;span style="font-style:inherit;font-size:16.363636016845703px;font-family:inherit;"&gt; &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/Jackie%40MB"&gt;Jackie Bartolotta&lt;/a&gt; &amp;#92;from Millward Brown and &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/elizabeth.brigham"&gt;Elizabeth Brigham&lt;/a&gt; from Jive Software about how Millward Brown is &lt;/span&gt;&lt;span style="font-style:inherit;font-size:16.363636016845703px;font-family:inherit;"&gt;generating new business by using social business technology to find internal experts, collaborate on proposals, and reduce the time it takes to respond to RFPs.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Attendees will learn how high-performing marketing agency teams use social business tools for:&lt;/span&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Finding experts faster and collaborating with global teams on RFP responses&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Developing and launching campaigns more efficiently&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Coordinating cross-functional team alignment&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Creating, sharing and getting feedback on campaign assets faster&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Monitoring and engaging in feedback on campaigns to drive optimization&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Reserve your seat &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/winning-new-business-with-social-business.html?source=Social%20Media&amp;amp;program=130529_NA_DG_J4M_WC_CMS%20Wire%20Social%20Organic%20Blog"&gt;here&lt;/a&gt;. &lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/PasP4QF4Q4o" height="1" width="1"/&gt;</description>
         <author>melissabarker</author>
         <guid isPermaLink="false" />
         <pubDate>Wed, 22 May 2013 19:48:00 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/05/22/webcast-win-business-faster-with-social-business</feedburner:origLink></item>
      <item>
         <title>The Tactical Truth about Content Marketing</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/nMT4cCkU9g0/the-tactical-truth-about-content-marketing</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12.727272033691406px;"&gt;Imagine that you're planning your next product launch -- and it's going to be &lt;span style="font-size:12.727272033691406px;font-family:inherit;"&gt;&lt;em&gt;big&lt;/em&gt;&lt;/span&gt;. As the product marketing manager, you're excited to focus squarely on acquiring new leads for a venture into a new market, but there's a twist: You have lots of education to do at the top of the funnel to get new customers interested in this new, different product. How do you make that happen? &lt;/span&gt;&lt;span style="font-size:12.727272033691406px;font-style:inherit;line-height:1.5em;"&gt;Sure, there's plenty of brand equity you can rely on and you can hope for the best. After all, you're part of a company that's been around for over 20 years with rock-solid results. But now you have to get customers to think about your brand in a new way, and none of your old case studies or promotional materials fit the bill.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7927-922713/content+dev.png"&gt;&lt;img alt="content dev.png" class="jive-image" height="479" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7927-922713/717-479/content+dev.png" style="color:#3d3d3d;font-family:Arial;width:717.3429951690821px;height:479px;float:right;" width="717"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p dir="ltr" style="min-height:8pt;height:8pt;padding:0px;margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12.727272033691406px;"&gt;The answer, you realize, is a serious investment in content marketing.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12.727272033691406px;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:10pt;font-family:Arial;"&gt;It's the buzzword of the year: From top consumer brands to major B2B players, from agencies to small businesses, everyone is talking about content marketing. Whether it's white papers, featured articles, blog posts, infographics, videos, or dozens of other tactics, relevant content marketing can educate potential consumers; fuel brand value; generate quality leads; boost authority; and communicate core messages.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;But it&amp;#8217;s easy to talk the talk about content marketing. Anyone can say they&amp;#8217;ll turn their marketing department into a lead-generating, loyalty-boosting, kick-butt-content-king. &lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;Walking the walk, however, isn&amp;#8217;t easy. Dreams of content greatness can quickly morph into in-the-trenches nightmares with overwhelming commitments to creating dozens of content pieces, each of which requires planning, writing, editing, proofreading and graphic design, not to mention the sign-off and say-so of several stakeholders. Without the right tools to optimize content workflow and collaboration, you can easily start to feel like you&amp;#8217;re feeding a hungry content &amp;#8220;beast&amp;rdquo; rather than implementing a thoughtful strategy.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;So what does that mean for your team, which must plan, produce, and disseminate high-quality content to meet your product marketing goals? How can you develop a content production machine that runs smoothly? How can you get feedback and insights on results so you can publish content that drives results?&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;Social business technologies allow you to take your big content marketing ideas to the next level by going beyond high-level strategy to tactical tips for the trenches. Here&amp;#8217;s the bottom line on what you truly need to get a handle on content marketing for a powerful product launch, brand awareness campaign or thought leadership effort:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-weight:bold;font-style:inherit;font-family:Arial;"&gt;1. A central hub where all content participants can plan.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;Successful content marketing involves a variety of participants, depending on the project. There are the marketing folks, of course, but there might be a freelance writer and contracted graphic designer. Product, sales and PR teams might need to be looped in. An outside agency may need a seat at the table. External partners might be part of the dissemination process. Best-of-breed social business technologies allow you to create central workplaces where all stakeholders can come together and have total visibility into everything related to the project. With Jive for Marketing's Purposeful Places, for example,&lt;span style="font-style:inherit;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;"&gt; pre-built templates let you speedily bring together all the people, tools, info and content you need for a project in one central workspace. And most importantly there's a specific template for collateral development that helps teams &lt;/span&gt;get cracking quickly.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-weight:bold;font-style:inherit;font-family:Arial;"&gt;2. Better document collaboration.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;Once you start growing your content marketing, it&amp;#8217;s easy to find yourself stuck in quicksand-like endless email threads, multiple attachments, out-of-sync versions and frustrated participants. It's like trying to be your own publisher without a newsroom setup. You need unified document collaboration so versions stay under control, co-authoring and commenting is easy and integrates with existing tools. Jive has a full-featured text editor, for instance, or Jive for Office turns Microsoft Office into a real-time document collaboration platform.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-weight:bold;font-style:inherit;font-family:Arial;"&gt;3. Easy access to subject matter experts.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;Maybe you have to put together a slew of new, quality content pieces for that product launch. Or, you might require fresh storytelling spins on old content to keep up with product updates. One important way to do that is by getting internal subject matter experts involved in content development. Social business allows you to easily find, connect with and loop in thought leaders, whether they are C-suite executives, sales managers, product development leaders or technical experts. Jive's smart activity streams, blog posts, status updates, and @mentions mean even the busiest folks across the company are accessible, no matter what city or time zone they work in.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-weight:bold;font-style:inherit;font-family:Arial;"&gt;4. Customer and partner connections in external communities.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;To come up with great content marketing ideas and strategies, a focus group made up of customers or partners can offer invaluable input and real-time feedback, particularly when it comes to product launches. Social business communities can serve as the kind of creative crowdsourcing that power-charges your content marketing, while offering a central place where you can share and disseminate useful content that boosts brand affinity and customer loyalty. Jive's customer and partner communities offer the opportunity for authentic dialogue, insights, and two-way interaction that takes content marketing strategies to the next level.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-weight:bold;font-style:inherit;font-family:Arial;"&gt;5. Intelligence and analytics at your fingertips.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;Developing successful content requires knowing what customers want to understand and need to know as well as the best way to provide information and education. Social business technologies can help put content strategy in context through intelligence and analytics. For instance, you can learn more about customers and partners through Jive Resonata, the industry-leading community analytics tool, which offers real-time intelligence within external communities to understand sentiment trends, hot topics and help predict potential opportunities. And &lt;span style="font-style:inherit;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;"&gt;within the organization, everybody can use Jive Impact Metrics internally to measure and maximize the impact and reach&lt;/span&gt;, reaction and influence of communications shared across teams and departments -- whether through blogs, status updates or discussions threads.&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p dir="ltr" style="margin-top:3pt;margin-bottom:3pt;font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-size:12.727272033691406px;font-style:inherit;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;"&gt;You &lt;span style="font-size:12.727272033691406px;font-family:inherit;"&gt;&lt;em&gt;can&lt;/em&gt;&lt;/span&gt; transform your organization into a killer content marketing machine that drives more opportunities and sales. Download this &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/130408_SM_MarketingImpSocialOrganic_prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130408_SM_MarketingImp%20Social%20Organic%20Blog"&gt;whitepaper &lt;/a&gt;for more information. How invested is your team in content marketing today? Comment below.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/nMT4cCkU9g0" height="1" width="1"/&gt;</description>
         <author>elizabeth.brigham</author>
         <guid isPermaLink="false" />
         <pubDate>Mon, 20 May 2013 16:18:19 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/05/20/the-tactical-truth-about-content-marketing</feedburner:origLink></item>
      <item>
         <title>Transforming Company Culture through Social Business</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/WlxOxus8kSs/transforming-company-culture-through-social-business</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;color:#000000;"&gt;Decentralized organizations tend to utilize many channels of information flow in order to solve complex problems. However, without a way to manage this flow, departments can easily lose sight of the organization's common mission, which leads to information loss. &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.ubm.com/" style="font-weight:inherit;font-style:inherit;font-size:12.727272033691406px;font-family:inherit;color:#3778c7;"&gt;UBM&lt;/a&gt;, a global events-led marketing and communications service provider, operates in more than a dozen distinct divisional functions all over Europe, Asia, and North America.&amp;nbsp; The decentralized nature of the organization made is extremely difficult for employees to connect with peers in different locations and business units in order to share their business experience and expertise. The need to leverage business synergies was more crucial than ever and became the catalyst for igniting a change in the company.&lt;/span&gt;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:inherit;color:#000000;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="color:#000000;font-style:inherit;font-size:12pt;font-family:inherit;"&gt;Their vision of a "One-Company" initiative led them to Jive. As a result, UBM went from a federated company with divisional and functional silos to one with a UBM-wide employee enterprise social network, powered by Jive, where transparency and collaboration reign. The impact of social software was apparent within the first 12 months of deployment. As a result, employees were spending less time on administrative work and more time creating and developing new ideas and impactful programs. Get the details of the results that UBM found in this deck: &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://slidesha.re/14c1d91"&gt;Transforming Company Culture through Social Business&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="color:#000000;font-style:inherit;font-size:12pt;font-family:inherit;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-size:12.727272033691406px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="color:#000000;font-style:inherit;font-size:12pt;font-family:inherit;"&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7922-921426/UBM+Blog.png"&gt;&lt;img alt="UBM Blog.png" class="jive-image" height="448" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7922-921426/UBM+Blog.png" style="width:620px;height:443px;display:block;margin-left:auto;margin-right:auto;" width="627"/&gt;&lt;/a&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/WlxOxus8kSs" height="1" width="1"/&gt;</description>
         <author>tara.panu</author>
         <guid isPermaLink="false" />
         <pubDate>Fri, 17 May 2013 14:56:35 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/05/17/transforming-company-culture-through-social-business</feedburner:origLink></item>
      <item>
         <title>Cracking the Code on Workforce Productivity</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/4fmTYbovLBo/cracking-the-code-on-workforce-productivity</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="font-size:13.63636302947998px;"&gt;&lt;span style="font-size:12pt;"&gt;Technology by itself is not going to be enough to make a workforce more productive -- it requires a clear line of site to business value.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;font-size:13.63636302947998px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:13.63636302947998px;"&gt;&lt;span style="font-size:12pt;"&gt;Let's start by looking at the state of business today: businesses have developed and implemented over-engineered, automated processes.&amp;nbsp; And in the quest to create productivity, we now have the 24 hr workday.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;font-size:13.63636302947998px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:13.63636302947998px;"&gt;&lt;span style="font-size:12pt;"&gt;We need to figure out how to go on this "productivity" quest, but in a fundamentally different direction. Looking back at the last 60 years, we have been &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.bls.gov/spotlight/2013/productivity/"&gt;cranking 100% growth &lt;/a&gt;in productivity every two decades. The punchline is that we have now reached a point where it is just not working. &lt;span style="color:#3d3d3d;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;"&gt;There isn't an option not to be more productive. Industry opportunity and competition drive a treadmill dynamic that is always accelerating. We streamlined process and then over-engineered it. We automated as many things as we could. We even gave up our personal time, our vacations, and our weekends on all the quest to keep up. Ultimately, we need a fundamentally new approach to the problem.&lt;/span&gt;According to McKinsey, 28 hours of every work week are spent on sorting emails and finding the information needed to do our job.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;font-size:13.63636302947998px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:13.63636302947998px;"&gt;&lt;span style="font-size:12pt;"&gt;The question remains: How do we get workers to an even higher level productivity? I elaborate on the answer in this deck.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;font-size:13.63636302947998px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;div align="center"&gt;
 
&lt;div align="center" style="margin-bottom:5px;"&gt;
more from &lt;strong&gt;&lt;a rel="nofollow" target="_blank" href="http://www.slideshare.net/jivesoftware"&gt;Jive Software&lt;/a&gt;&lt;/strong&gt;
&lt;/div&gt;
&lt;/div&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;font-size:13.63636302947998px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:13.63636302947998px;"&gt;&lt;span style="font-size:12pt;"&gt;To get this presentation on demand, you can access the recording&lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/cracking-the-code-to-social-business-success.html?source=Social%20Media&amp;amp;program=130403_DG_SI_Webcast_PwC%20GMT%20Organic%20Blog"&gt; here&lt;/a&gt;.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;font-size:13.63636302947998px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-size:13.63636302947998px;"&gt;&lt;span style="font-size:12pt;"&gt;Have you implemented social business software? What changes have you experienced in the way you work?&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/4fmTYbovLBo" height="1" width="1"/&gt;</description>
         <author>christopher</author>
         <guid isPermaLink="false" />
         <pubDate>Wed, 08 May 2013 15:08:27 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/05/08/cracking-the-code-on-workforce-productivity</feedburner:origLink></item>
      <item>
         <title>CMSWire's Customer Communities Tweet Jam</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/TVLEUxhBnug/cmswires-customer-communities-tweet-jam</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;h3&gt;&lt;/h3&gt;&lt;p&gt;&lt;span style="font-size:12pt;"&gt;Last week, I participated in &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.cmswire.com/cms/customer-experience/cmswires-april-tweet-jam-growing-engaging-customer-communities-meet-the-experts-cxmchat-020473.php"&gt;CMSWire's April Tweet Jam &lt;/a&gt;about growing and engaging customer communities. I want to take the opportunity to dive deeper based on which topics people in the Jive Community are interested in discussing further. Below you will see my answers. I want to hear from you: &lt;/span&gt;&lt;span style="font-size:12pt;"&gt;&lt;strong&gt;which answer would you like me to expand on?&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;1. What are the most important communities for organizational success and who owns them?&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912141/AprilTweetJam1.png"&gt;&lt;img alt="AprilTweetJam1.png" class="jive-image" height="294" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912141/AprilTweetJam1.png" width="532"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;2. What are the top three opportunities customer communities provide organizations today?&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912142/AprilTweetJam2.png"&gt;&lt;img alt="AprilTweetJam2.png" class="jive-image" height="122" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912142/AprilTweetJam2.png" width="537"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;3. How do you measure / evaluate that value?&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912143/AprilTweetJam3.png"&gt;&lt;img alt="AprilTweetJam3.png" class="jive-image" height="146" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912143/AprilTweetJam3.png" width="540"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:12pt;"&gt;One person suggested that 'Likes' are a key way to measure value, my response:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912144/AprilTweetJam3+-+Disagree.png"&gt;&lt;img alt="AprilTweetJam3 - Disagree.png" class="jive-image" height="567" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912144/AprilTweetJam3+-+Disagree.png" width="539"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;4. Name three best practices for successful customer communities.&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912145/AprilTweetJam4.png"&gt;&lt;img alt="AprilTweetJam4.png" class="jive-image" height="163" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912145/AprilTweetJam4.png" width="544"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;5. List the three biggest challenges to running a successful customer community.&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912146/AprilTweetJam5.png"&gt;&lt;img alt="AprilTweetJam5.png" class="jive-image" height="164" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912146/AprilTweetJam5.png" width="543"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;6. Has social media changed customer communities? If so, in what ways?&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912147/AprilTweetJam6.png"&gt;&lt;img alt="AprilTweetJam6.png" class="jive-image" height="426" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912147/AprilTweetJam6.png" width="541"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;h3&gt;7. How will customer communities evolve in the next year?&lt;/h3&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7868-912148/AprilTweetJam7.png"&gt;&lt;img alt="AprilTweetJam7.png" class="jive-image" height="144" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7868-912148/AprilTweetJam7.png" width="541"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:12pt;"&gt;For more information about proving business value, check out this &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130311_NA_DG_SM_ROI_Whitepaper%20Social%20Organic_Blog&amp;amp;adid=104"&gt;best practices paper&lt;/a&gt;.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/TVLEUxhBnug" height="1" width="1"/&gt;</description>
         <author>CurtisG</author>
         <guid isPermaLink="false" />
         <pubDate>Tue, 30 Apr 2013 15:01:56 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/30/cmswires-customer-communities-tweet-jam</feedburner:origLink></item>
      <item>
         <title>Moving from Social Media to a Social Business</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/aAQL2P2iYoo/moving-from-social-media-to-a-social-business</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Over the last few years marketers have become increasingly knowledgable and skilled in social media strategy and tactics.&amp;nbsp; We've dedicated resources to creating content on social media; we've shifted our percentage of media spend to favor digital executions; and, we've spent hours on the weekends culling through spreadsheets full of page views, likes, shares, comments and unique visitor data.&amp;nbsp; However, somewhere along the way in spending 6 figures on marketing tools, we've forgotten about the investment we've made in the marketers and agency partners who actually develop the strategies and get the work done.&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;While social media has opened new channels through which to communicate with our customers, it's also caused us to be much more tactically-focused.&amp;nbsp; In effect, we've created silos within our marketing teams handicapping efficiency and productivity. When it comes to launching a new product, getting every marketing discipline together at the same time and aligned on strategy can be like herding cats.&amp;nbsp; When we add on the additional layer of a global marketing team, it's shocking we ever get anything out the door because we don't have one central place to coordinate, share and learn from each other. In the end, too many new products launch late and/or are over budget.&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;It's time to move away from operating tactically and instead strategically "network" our marketing organizations to drive the greatest potential productivity. Taking the skills we've honed working in social media can help us cross the chasm into becoming a social business.&amp;nbsp; Social business technology offers marketers the ability to bring all key stakeholders into &lt;span style="font-family:inherit;"&gt;&lt;em&gt;one place&lt;/em&gt;&lt;/span&gt; (regardless of where they're physically located) to develop strategy, to plan and assign tactics by discipline, to execute the strategy, and to review performance data to identify opportunities to optimize the campaign.&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-family:Arial;color:#454545;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:inherit;"&gt;Today, I'm throwing down the &lt;/span&gt;&lt;span style="font-style:inherit;font-size:17px;font-family:inherit;"&gt;gauntlet&lt;/span&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:inherit;"&gt; - it's time for us to move our marketing organizations into the 21st century and become social businesses.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="color:#454545;font-size:13pt;font-style:inherit;font-family:inherit;"&gt;&lt;strong&gt;Social Media, Social Marketing, Social Business &amp;#8211; what&amp;#8217;s the difference?&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;As marketers we&amp;#8217;re really great at coining terms and using them to mean different things across B2B, B2C and our industries.&amp;nbsp; For the purpose of our discussion, I will define them in a business context as:&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="color:#454545;font-size:13pt;font-style:inherit;font-family:inherit;"&gt;&lt;strong&gt;Social Media&lt;/strong&gt;&lt;/span&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt; &amp;#8211; a communication channel through which to engage prospects, customers and professional acquaintances.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#454545;font-size:13pt;font-style:inherit;font-family:inherit;"&gt;&lt;strong&gt;Social Marketing&lt;/strong&gt;&lt;/span&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt; &amp;#8211; a collection of tactics that leverage social media to execute a marketing strategy (e.g. new product launch)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#454545;font-size:13pt;font-style:inherit;font-family:inherit;"&gt;&lt;strong&gt;Social Business*&lt;/strong&gt;&lt;/span&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt; - an organization that has put in place strategies, technologies and processes to systematically engage all the individuals of its ecosystem (employees, customers, partners, suppliers) to maximize the co-created value&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;As Nilofer Merchant notes in her article &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://blogs.hbr.org/cs/2013/02/what_we_talk_about_when_we_tal.html" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;&amp;#8220;What we talk about when we talk about social&amp;rdquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-bottom:11.25pt;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;text-align:justify;background-color:white;"&gt;&lt;span style="font-family:inherit;"&gt;&lt;em&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;span style="font-style:inherit;font-family:Arial;color:black;"&gt;No term is ever complete. Each of us are building on each others' ideas as we collectively grapple with understanding and decoding what is happening, and what we think it means. . . . When we focus on tools alone, I think we're making a mistake. . . .The bigger point is that major changes are afoot that change value creation, the meaning of work, and the structures for our institutions.&lt;/span&gt;&lt;/em&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-bottom:11.25pt;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;text-align:justify;background-color:white;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:black;"&gt;Semantics aside, our focus for 2013 should be on realigning the culture of our marketing organizations to first focus on the people &amp;#8211; the marketers &amp;#8211; who are doing the work and secondly on the tactics they need to execute.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7851-909184/iStock_000016578684XSmall.jpg"&gt;&lt;img alt="iStock_000016578684XSmall.jpg" class="jive-image jiveImage" height="358" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7851-909184/477-358/iStock_000016578684XSmall.jpg" style="color:#454545;font-family:Arial;font-size:17px;float:left;width:477px;height:357.75px;" width="477"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="color:#454545;font-size:13pt;font-style:inherit;font-family:inherit;"&gt;&lt;strong&gt;If it's good enough for our customers, why isn't it good enough for us?&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Today most marketers at least know about social technologies and many of them have been executing on an &lt;span style="font-family:inherit;"&gt;&lt;em&gt;external&lt;/em&gt;&lt;/span&gt; social strategy.&amp;nbsp; At Disney, connecting with guests &lt;/span&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;wherever they were was important and key to our success. We had dedicated resources to developing content and to engaging with guests across the social web. But until 2011, social media was something we leveraged as an external communication channel. This didn't just happen at Disney, it happens every day across marketing organizations (B2B and B2C) - we continue to use social media to develop relationships with our customers, but we haven't taken it inside our team to drive productivity and competitive advantage.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;How do we bridge that gap?&amp;nbsp; How do we take the best practices we&amp;#8217;ve developed around connecting, sharing and learning with customers in social media into our marketing teams?&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Let&amp;#8217;s start with a story.&amp;nbsp; Say you&amp;#8217;re launching a new product.&amp;nbsp; The first thing you need to do is develop your go-to-market strategy. Typically as a brand or product marketing manager, you consult (or conduct) research and learnings from previous product launches, determine the benefits of the product features, assess what the competition is doing and take your first pass at a high level strategy. After that you probably review your ideas (in PowerPoint) with your manager and maybe your manager&amp;#8217;s manager&amp;hellip;and the VP&amp;hellip;and the SVP&amp;hellip;and finally there&amp;#8217;s a decision.&amp;nbsp; Throughout all of these conversations you&amp;#8217;re the person behind the curtain building and rebuilding PowerPoint slides or Word documents based on everyone&amp;#8217;s feedback.&amp;nbsp; You send along copies via email and get more feedback.&amp;nbsp; A couple weeks or months (depending on your company culture) later, you&amp;#8217;ve got something that you could turn into a creative brief and share with your cross-functional team to &amp;#8220;kick off&amp;rdquo; the launch plan.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Even at this early stage in product launch planning, you&amp;#8217;ve had to consult many different resources for historical information; you&amp;#8217;ve sent around about 50 emails; you&amp;#8217;ve gathered feedback manually from several stakeholders (some of which is conflicting); you&amp;#8217;ve had to plan and re-plan meetings due to crazy schedules; and, you&amp;#8217;ve iterated on PowerPoint slides 10 times.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Now imagine if all of your key stakeholders had access to the documents and could provide feedback in one place. You wouldn&amp;#8217;t have to worry about the administrative tasks in setting up and rescheduling meetings.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Once the strategy was baked, you could open up your product launch &amp;#8220;war room&amp;rdquo; to your cross-functional teammates and your agencies. You&amp;#8217;d have one virtual area where you could bring in anyone around the world to connect, share and learn when it was convenient for them.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;All of the steps to launching a product are heavily reliant on the people doing the work.&amp;nbsp; Yet, we&amp;#8217;re still so focused on marketing automation tools and the tactical elements. Given that you&amp;#8217;re investing 70% of operating costs on the marketers thinking and developing strategies, getting input from leadership and collaborating with colleagues to drive business forward, our focus seems misplaced.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;What social technologies do best is connect people to each other.&amp;nbsp; We realize that from our interactions with customers and our friends on social media. If it&amp;#8217;s good enough for our customers, why isn&amp;#8217;t it good enough for our marketing organizations?&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;Becoming customer-centric starts with us walking the walk.&amp;nbsp; To drive competitive advantage, marketers need to evolve into a social business - an organization that has put in place strategies, technologies and processes to systematically engage all the individuals of its ecosystem (employees, customers, partners, suppliers) to maximize the co-created value.&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;span style="font-style:inherit;font-size:13pt;font-family:Arial;color:#454545;"&gt;How is your marketing organization evolving into a social business? For best practices on transforming your marketing team, download this &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130311_NA_DG_SM_ROI_Whitepaper%20Social%20Organic_Blog&amp;amp;adid=104"&gt;best practices paper&lt;/a&gt;.&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/aAQL2P2iYoo" height="1" width="1"/&gt;</description>
         <author>elizabeth.brigham</author>
         <guid isPermaLink="false" />
         <pubDate>Wed, 24 Apr 2013 16:53:48 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/24/moving-from-social-media-to-a-social-business</feedburner:origLink></item>
      <item>
         <title>How a Social Intranet Transformed Thomson Reuters' Workforce</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/jvDO60NXQ1o/how-a-social-intranet-transformed-thomson-reuters-workforce</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p&gt;Social Business isn't just about connecting employees and customers to "collaborate better" wherever they are, from whatever device. It's about delivering real value to businesses, to the tune of $1.3 trillion annually, according to McKinsey Global Institute.&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Tuesday, April 30th &lt;/strong&gt;at 10am PT join us for a webcast to hear how Thomson Reuters rolled out a social intranet to its 60,000 employees for driving innovation, aligning everyone to the company strategy and generating a more collaborative working environment across the 100 countries they operate in. You will get to hear from &lt;span style="text-decoration:underline;"&gt;&lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/timothy.wike"&gt;Tim Wike&lt;/a&gt;,&lt;/span&gt; Director of Intranet Strategy and Operations at Thomson Reuters, and &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/gialyons"&gt;Gia Lyons&lt;/a&gt; Director of Product Marketing at Jive Software. &lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;Some key takeaways include information about how to:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Change the way your business communicates to capture innovation and build alignment.&lt;/li&gt;&lt;li&gt;Enable your employees to find information faster.&lt;/li&gt;&lt;li&gt;Build a business case around a social intranet initiative.&lt;/li&gt;&lt;li&gt;Measure the success of a social intranet initiative.&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Register for this webcast &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/how-social-business-drives-value-thomson-reuters.html?source=Social%20Media&amp;amp;program=130430_DG_SI_WC_UBM%20Thomson%20Reuters%20Social%20Organic%20Blog"&gt;here&lt;/a&gt;.&lt;/strong&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/jvDO60NXQ1o" height="1" width="1"/&gt;</description>
         <author>melissabarker</author>
         <guid isPermaLink="false" />
         <pubDate>Mon, 22 Apr 2013 14:00:00 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/22/how-a-social-intranet-transformed-thomson-reuters-workforce</feedburner:origLink></item>
      <item>
         <title>Jive's Response to "Employees don't like their social intranets, study says"</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/dsKXTaKlgYw/jives-response-to-employees-dont-like-their-social-intranets-study-says</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Last night while perusing my twitter feed I saw a tweet from Mark Ragan that intrigued me:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7813-905672/Screen+Shot+2013-04-17+at+10.59.52+AM.png"&gt;&lt;img alt="Screen Shot 2013-04-17 at 10.59.52 AM.png" class="jive-image" height="62" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7813-905672/Screen+Shot+2013-04-17+at+10.59.52+AM.png" width="512"/&gt;&lt;/a&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;This sounds alarming in nature, so I thought this would be a good time to discuss the points of this article.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;h3&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Trouble Finding Value&lt;br/&gt;&lt;/span&gt;&lt;/h3&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Here is the deal: Prescient Digital, a Toronto-based agency, &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.prescientdigital.com/downloads/social-intranet-study-2012-summary-report" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;recently polled&lt;/a&gt; "651 participants from organizations of all types and sizes from across the planet". While this sample size is not the most statistically significant sample and there is no clear mention of company size, let's address the findings one by one:&lt;/span&gt;&lt;/p&gt;&lt;blockquote class="jive-quote" style="margin:10px 20px;padding-left:10px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;The firm's &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="https://fexch01.ragan.com/owa/redir.aspx?C=AKzH0HIV9kSXWj42u9-roZWPw7k7DtBIrJkYWAVzIZQ59C8u6sxp2TSDUIWkgd7n6zy3AWIeOUU.&amp;amp;URL=http%3a%2f%2fwww.prescientdigital.com%2fdownloads%2fsocial-intranet-study-2012-summary-report" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;2013 Social Intranet Study &lt;/a&gt;found that 76 percent of the companies surveyed use instant messaging, at least in some limited way. About 75 percent use blogs. Around two-thirds have wikis, discussion forums, and user comments. It's fair to say social tools are being used widely.&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;However, only 19 percent of organizations rated their social intranet tools as good or very good. Even fewer executives, 17 percent, like them.&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Toby Ward, president of Prescient Digital Media, says the tools are easy to come by, but demonstrating their value is considerably tougher.&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;"Enterprise social media is still seen, at least by the executive suite, as something that isn't necessarily mission critical, but as something to keep the masses happy," he says.&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;span style="font-style:inherit;font-family:inherit;"&gt;We recently worked with a top three global consulting firm to survey actual Jive customers about what the business value Jive has brought to their organization. The results can be downloaded &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130311_NA_DG_SM_ROI_Whitepaper%20Social%20Organic_Blog&amp;amp;adid=104" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;here&lt;/a&gt;. I'll take a moment to share with you a few highlights. &lt;/span&gt;&lt;span style="font-style:inherit;font-family:inherit;"&gt;Those companies using the Jive platform reported 15% increased worker productivity and 2-4% increase in topline revenue. This is because these businesses were able to:&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;reduce time looking for information and expertise within in the company by 34%&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;reduce meetings by 16%&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;reduce email load by 21%&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;span style="font-style:inherit;font-family:inherit;"&gt;And that&amp;#8217;s just scratching the surface. &lt;/span&gt;&lt;span style="font-style:inherit;font-family:inherit;"&gt;&lt;span style="font-style:inherit;font-family:inherit;"&gt;Employee engagement is higher when implementations are focused on specific use cases that solve real business problems for sales teams, marketing teams, customer service solutions and/or the corporate intranet. Companies doing this see better strategic alignment and up to a &lt;/span&gt;&lt;span style="font-weight:inherit;font-style:inherit;font-family:inherit;"&gt;24% drop in employee turnover.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Ward then goes on to describe three factors that differentiate those companies that see value in social intranets from those who do not:&lt;/span&gt;&lt;/p&gt;&lt;blockquote class="jive-quote" style="margin:10px 20px;padding-left:10px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;p style="font-style:inherit;font-family:inherit;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;First, executives accept that the technology is worthwhile and even champion it. Second, those companies make investments in the tools that fit their business goals. Third, those companies have change-management procedures in place.&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;These three factors have always been of the utmost importance at Jive. They alone will not make a social platform work, but without them you have absolutely no chance, as clearly evidenced by the 17% of executives that like their social tools.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h3&gt;You Get What You Pay For&lt;/h3&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Next we learn a bit about the budgets with which these 651 respondents are paying:&lt;/span&gt;&lt;/p&gt;&lt;blockquote class="jive-quote" style="margin:10px 20px;padding-left:10px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Companies don't spend very much on their social intranets, either. A plurality of respondents, 47 percent, said they have spent less than $10,000 on social tools. Ward adds that intranet budgets are generally 1/50 to 1/100 of external website budgets.&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Intranets are viewed as simply less important than websites, because they're indirect, whereas external websites communicate directly with customers, Ward says. "It's tougher to think about," he says.&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;It doesn't look like we are dealing with a lot of Fortune 500 companies in this survey. In this space, it is true that you get what you pay for. A successful implementation needs to take into consideration the use cases, best practices, launch support, and much more, which you get from Jive's &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.jivesoftware.com/services/" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;professional services team&lt;/a&gt;.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;h3&gt;Measure? Measure!&lt;/h3&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Here is a (BIG) part of the problem:&lt;/span&gt;&lt;/p&gt;&lt;blockquote class="jive-quote" style="margin:10px 20px;padding-left:10px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;p style="font-style:inherit;font-family:inherit;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;Virtually no organizations&amp;#8212;not even those where people are satisfied with their social tools&amp;#8212;measure the ROI of their social intranets. Only 6 percent of respondents said they do.&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;We fully support this statement! It is true that without measurement, you cannot justify the cost or prove the business value.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Ward then goes on to back our &lt;span style="font-style:inherit;font-family:inherit;"&gt;approach:&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;blockquote class="jive-quote" style="margin:10px 20px;padding-left:10px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Yet there are measurable benefits, such as cost savings from increased productivity, Ward says. Companies could get a lot out of measuring ROI.&lt;/span&gt;&lt;/p&gt;&lt;p style="margin-top:15px;margin-bottom:10px;font-style:inherit;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;"If they just spent a little bit more money and a little bit more time on their efforts, they would get the returns they think [they could]," he says.&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;blockquote class="jive-quote" style="margin:10px 20px;padding-left:10px;font-family:'Helvetica Neue', Helvetica, Arial, 'Lucida Grande', sans-serif;color:#3d3d3d;"&gt;&lt;p style="font-style:inherit;font-family:inherit;"&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;color:#191c1f;background-color:#f5f6f7;"&gt;..."One of the reasons why we do this study is just for this reason," he says. "You show executives the results, the findings, the recommendations. There's empirical evidence that shows if you invest, you do the change management, and you do it well, there are significant returns."&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;We couldn't agree more.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-style:inherit;font-size:12pt;font-family:arial, helvetica, sans-serif;"&gt;Be sure to download our whitepaper on finding business v&lt;/span&gt;&lt;span style="font-size:12pt;"&gt;&lt;span style="font-style:inherit;font-family:arial, helvetica, sans-serif;"&gt;alue&lt;/span&gt;&lt;span style="font-style:inherit;font-family:arial, helvetica, sans-serif;"&gt; &lt;/span&gt;&lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130311_NA_DG_SM_ROI_Whitepaper%20Social%20Organic_Blog&amp;amp;adid=104" style="font-style:inherit;font-family:inherit;color:#3778c7;"&gt;here.&lt;/a&gt;&lt;/span&gt;&lt;span style="font-style:inherit;font-size:16px;font-family:inherit;"&gt;&lt;span style="font-size:12pt;"&gt; I want to &lt;/span&gt;hear from you, where do you get the most value from social business?&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/dsKXTaKlgYw" height="1" width="1"/&gt;</description>
         <author>sfwinter</author>
         <guid isPermaLink="false" />
         <pubDate>Thu, 18 Apr 2013 14:29:29 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/18/jives-response-to-employees-dont-like-their-social-intranets-study-says</feedburner:origLink></item>
      <item>
         <title>Transforming Healthcare with Social Business</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/Y6EkFJYsYWY/transforming-healthcare-with-social-business</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p&gt;&lt;span class="st" style="color:#000000;"&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7800-905205/Cerner+Logo.png"&gt;&lt;img alt="Cerner Logo.png" class="jive-image" height="212" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7800-905205/212-212/Cerner+Logo.png" style="float:left;" width="212"/&gt;&lt;/a&gt;&lt;/span&gt;&lt;span class="st" style="color:#000000;"&gt;&lt;span class="st"&gt;Healthcare is complex and constantly shifting. As t&lt;/span&gt;echnology changes are occurring daily, it is imperative that the healthcare industry adapt with the technology age.&amp;nbsp; Cerner is taking steps to help fix one of the largest challenges that still exists in healthcare tod&lt;/span&gt;&lt;span class="st" style="color:#000000;"&gt;ay: communication and collaboration. &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.cerner.com/"&gt;Cerner&lt;/a&gt; wanted to speed up the process to surface clinical innovations, gather requirements, and leverage new clinical practices and technology. Their vision: go social to leverage mass collaboration and reduce time between discovery and adoption.They chose &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://www.jivesoftware.com/"&gt;Jive&lt;/a&gt; to meet those needs.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span class="st" style="color:#000000;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span class="st"&gt;&lt;span style="font-size:12px;font-family:Arial, Helvetica, sans-serif;"&gt;&lt;span style="color:#000000;"&gt;While most companies clearly separate their associate-facing and public-facing communities, Cerner&amp;#8217;s Jive-powered platform, called &lt;/span&gt;&lt;span style="color:#000000;"&gt;&lt;em&gt;uCern&lt;/em&gt;&lt;/span&gt;&lt;/span&gt;&lt;span style="color:#000000;font-size:12px;font-family:Arial, Helvetica, sans-serif;"&gt;, uniquely combines both. More than 1,700 separate healthcare organizations communicate and collaborate on &lt;em&gt;uCern&lt;/em&gt;&lt;/span&gt;&lt;span style="color:#000000;font-size:12px;font-family:Arial, Helvetica, sans-serif;"&gt;&amp;#8212;of which Cerner is just one. &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span class="st" style="color:#000000;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span class="st" style="color:#000000;"&gt;Although the focus of &lt;em&gt;uCern&lt;/em&gt; is on the broader community and their needs and issues, Cerner also reaps a number of operational business benefits, most significantly the ability to answer questions more quickly and a significant improvement in the design quality of its solutions&amp;#8212;driven by the ability to communicate broadly in parallel with its diverse stakeholders.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="color:#575757;font-size:13px;"&gt;&lt;span style="color:#000000;font-size:12pt;"&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7800-905206/uCern+screenshot.png"&gt;&lt;img alt="uCern screenshot.png" class="jive-image" height="210" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7800-905206/559-210/uCern+screenshot.png" style="float:right;" width="559"/&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;div&gt;&lt;span style="color:#000000;font-size:12pt;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/div&gt;&lt;p&gt;&lt;span style="color:#000000;font-size:12pt;"&gt;&lt;strong&gt;&lt;br/&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#000000;font-size:12pt;"&gt;&lt;strong&gt;&lt;br/&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span class="st" style="color:#000000;"&gt;&lt;span style="font-size:12pt;"&gt;&lt;strong&gt;Cerner + Jive = Real Business Value &lt;/strong&gt;&lt;/span&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="color:#000000;"&gt;13% fewer support issues logged to all areas of Cerner&amp;#8217;s business by clients who are &lt;em&gt;uCern&lt;/em&gt; users&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#000000;"&gt;An 8% decrease in issues logged on Cerner software solutions year over year&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#000000;"&gt;A 15% decrease in issues logged internally by Cerner associates to all areas of the business&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#000000;"&gt;A 70% decrease in Human Resources issues logged internally by Cerner associates&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#000000;"&gt;Software support questions answered in hours instead of days&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#000000;"&gt;Shorter approval cycles for technical&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;blockquote class="jive-quote"&gt;
&lt;p&gt;&lt;span style="color:#000000;"&gt;&amp;#8220;With uCern, we have embraced a new culture that says, &amp;lsquo;Not only is it okay to share information, but we should be sharing information sooner rather than later.&amp;#8217; In this industry, which is typically very guarded, there are not many organizations doing what we are doing on the scale we are doing it.&amp;rdquo;&amp;nbsp; &lt;a rel="nofollow" class="jiveTT-hover-user jive-link-profile-small" target="_blank" href="https://community.jivesoftware.com/people/bjewell"&gt;Brice Jewell&lt;/a&gt;, Senior Manager&lt;/span&gt;&lt;/p&gt;




&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#000000;font-family:arial, helvetica, sans-serif;"&gt;From its foundation, Cerner has been at the intersection of information technology and healthcare delivery. With its Jive-powered platform, Cerner, has taken on a unique role as facilitator, cheerleader, and mentor for the role social business software can play in the healthcare industry.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#000000;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#000000;font-family:arial, helvetica, sans-serif;"&gt;The benefits of social business are vast, learn about other ways that social business can impact your organization in this &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130311_NA_DG_SM_ROI_Whitepaper%20Social%20Organic_Blog&amp;amp;adid=104"&gt;whitepaper&lt;/a&gt;. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#000000;font-family:arial, helvetica, sans-serif;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#000000;font-family:arial, helvetica, sans-serif;"&gt;&lt;em&gt;Are you currently using social business software? How has it improved the way you work? I'd love to hear from you.&lt;/em&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/Y6EkFJYsYWY" height="1" width="1"/&gt;</description>
         <author>tara.panu</author>
         <guid isPermaLink="false" />
         <pubDate>Tue, 16 Apr 2013 16:08:49 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/16/transforming-healthcare-with-social-business</feedburner:origLink></item>
      <item>
         <title>Teaching Users to Create Support Cases (Part 2)</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/WLzM8XfqsBQ/teaching-users-to-create-support-cases-part-2</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p&gt;Just as I promised in my last blog, &lt;a rel="nofollow" class="jive-link-blog-small" target="_blank" href="https://community.jivesoftware.com/community/jivetalks/blog/2013/03/18/jive-community-60-supportal-training-101-part-1"&gt;Teaching Users to Create Support Cases (Part 1)&lt;/a&gt;, here is part two of our weekly Support Training that takes place every Friday at 8:30 a.m. PST.&amp;nbsp; I, like so many, am a visual learner, so this blog serves as a step by step with images of what users will find in the Jive Community as they make their way through their private spaces to find content, participate in discussions, create cases, and more!&amp;nbsp; To get an invite to the weekly training, use this blog as an instruction manual to create a case requesting to be added to our webinar.&amp;nbsp; This training is great for all Jive users, new and old alike!&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;br/&gt; &lt;/p&gt;&lt;div align="center"&gt;
 
&lt;div align="center" style="margin-bottom:5px;"&gt;
more from &lt;strong&gt;&lt;a rel="nofollow" target="_blank" href="http://www.slideshare.net/jivesoftware"&gt;Jive Software&lt;/a&gt;&lt;/strong&gt;
&lt;/div&gt;
&lt;/div&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/WLzM8XfqsBQ" height="1" width="1"/&gt;</description>
         <author>mathew.ladd</author>
         <guid isPermaLink="false" />
         <pubDate>Thu, 11 Apr 2013 19:34:37 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/11/teaching-users-to-create-support-cases-part-2</feedburner:origLink></item>
      <item>
         <title>Why Your Intranet Should Be Seamlessly Social</title>
         <link>http://feeds.jivesoftware.com/~r/JiveTalks/~3/iKE0VUHs5Dg/why-your-intranet-should-be-seamlessly-social</link>
         <description>&lt;div class="jive-rendered-content"&gt;&lt;p&gt;&lt;a rel="nofollow" target="_blank" href="https://community.jivesoftware.com/servlet/JiveServlet/showImage/38-7763-899277/red_dot_connected.jpg"&gt;&lt;img alt="red_dot_connected.jpg" class="jive-image" height="218" src="https://community.jivesoftware.com/servlet/JiveServlet/downloadImage/38-7763-899277/291-218/red_dot_connected.jpg" style="width:291px;height:218.25px;float:right;" width="291"/&gt;&lt;/a&gt;&lt;span style="color:#333333;"&gt;In&lt;/span&gt; &lt;a rel="nofollow" class="jive-link-blog-small" target="_blank" href="https://community.jivesoftware.com/community/jivetalks/blog/2013/02/18/the-problem-with-traditional-intranets"&gt;The Problem with Traditional Intranets&lt;/a&gt;, &lt;span style="color:#333333;"&gt;I explained that employees are hampered by their company's traditional communication and collaboration tools across five behaviors of high performers:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ol&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Understand their organization's overall strategy, and how they contribute&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Informally learn from others in similar roles&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Find experts and their knowledge to improve work in progress&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Collaborate with others to create and deliver quality work products&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Share their knowledge with others&lt;/span&gt;&lt;/li&gt;&lt;/ol&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;Let's explore how social technologies can address these obstacles to higher performance, starting with (4) Collaborate with others to create and deliver quality work, and (5) Share their knowledge with others.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h1&gt;&lt;span style="color:#333333;"&gt;What would you say you do here?&lt;/span&gt;&lt;/h1&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;Forget about technology for a moment. What do people DO in your organization? Probably variations on the following:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Develop products&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Develop campaigns&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Update websites&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Plan events&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Launch products&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Create client presentations&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Write sales proposals&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Manage client projects&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Resolve customer issues&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;And what tools do you use to do these things? Perhaps one or more of these:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Email&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Phone calls&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Conference rooms&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Web meetings&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Chat messaging&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Wikis&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Microsoft Office&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Google Docs&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Microsoft SharePoint&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Dropbox&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Box&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Basecamp&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;CRM&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;ERP&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;That's a lot of tools.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;One of the biggest problems with using all of these disconnected tools is that you can&amp;#8217;t keep track of actions needed or decisions made across all of them, and you have no idea about the context of the work done, weeks later. And forget about using some of them on a mobile device.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;h1&gt;&lt;span style="color:#333333;"&gt;So, how can a social intranet help?&lt;/span&gt;&lt;/h1&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;First, social isn&amp;#8217;t a software stack. It&amp;#8217;s a way of doing business that requires the seamless flow of information, context, and activity across different applications and business activities.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;A social intranet:&lt;/span&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;is used from within your most common tools, such as MS Office, SharePoint, Lync, Google Docs, Google Drive, Box, Salesforce.com, etc.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;consolidates within a single, searchable area the actions assigned, decisions made, and the conversation threads and activity streams happening across those tools&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;delivers all of these tools in the context of a specific process to your mobile devices&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;span style="font-size:14pt;line-height:1.5em;color:#333333;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="line-height:1.5em;color:#333333;font-size:14pt;"&gt;In short, a social intranet becomes the hub, the system of record for collaboration.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;Here's an example.&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;Let's say an IT team is beginning to develop a new application for one of their business lines. They would likely follow a process like this:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ol&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Gather requirements from the business people&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Develop solution that fits into the company's technology architecture&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Define use cases&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Build a prototype and present it to the business people for feedback&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Repeat until requirements stop moving, and technology architecture is feasible&lt;/span&gt;&lt;/li&gt;&lt;/ol&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;And they'd likely use these tools to collaborate:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Microsoft Office/Google Docs&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;SharePoint/Google Drive&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Email&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Web meetings&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Chat messaging&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Source control repository&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="color:#333333;"&gt;Bug tracking system&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;But, issues like these are abound:&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;blockquote class="jive-quote"&gt;
&lt;p&gt;&lt;span style="color:#333333;"&gt;Where is the latest Excel version of the requirements? I think someone emailed a new version yesterday.&lt;/span&gt;&lt;/p&gt;


&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;blockquote class="jive-quote"&gt;
&lt;p&gt;&lt;span style="color:#333333;"&gt;I can't keep coding until I get an update from the Bangalore team, and they're asleep.&lt;/span&gt;&lt;/p&gt;


&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;blockquote class="jive-quote"&gt;
&lt;p&gt;&lt;span style="color:#333333;"&gt;Who from the business side can make a decision on this new issue?&lt;/span&gt;&lt;/p&gt;


&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;blockquote class="jive-quote"&gt;
&lt;p&gt;&lt;span style="color:#333333;"&gt;Why did the business people change the requirements again? Is it documented somewhere?&lt;/span&gt;&lt;/p&gt;


&lt;/blockquote&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="color:#333333;"&gt;With a social intranet as the system of collaboration, all those emails and documents would automatically get posted and updated with the latest versions and replies to one place, no matter who sends them. The team can ask and answer one another's questions around the clock using email, the source control repository, and the bug tracking system, knowing that everything is streamed to their social intranet place, and made available on their most used mobile devices. The project manager can post project governance information, alerts, meeting notes, and designate decisions made and actions needed within conversation threads. &lt;span style="font-size:10pt;line-height:1.5em;"&gt;Best of all: this team's work in progress would appear in the social intranet's streams and search results, get recommended to others across the company, and appear next to similar content (subject to view permissions).&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p style="min-height:8pt;height:8pt;padding:0px;"&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:14pt;color:#008000;"&gt;That's how a social intranet helps people collaborate with others to create and deliver quality work, and share their knowledge with others while they're working. How do you use your social intranet to work better?&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:14pt;color:#333333;"&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="font-size:14pt;color:#008000;"&gt;&lt;span style="font-size:10pt;"&gt;&lt;span style="color:#333333;"&gt;Learn more about how a social intranet can impact your business by downloading this&lt;/span&gt; &lt;a rel="nofollow" class="jive-link-external-small" target="_blank" href="http://info.jivesoftware.com/prove_roi_whitepaper_organic.html?source=Social%20Media&amp;amp;program=130311_NA_DG_SM_ROI_Whitepaper%20Social%20Organic_Blog&amp;amp;adid=104"&gt;Whitepaper&lt;/a&gt;. &lt;/span&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/JiveTalks/~4/iKE0VUHs5Dg" height="1" width="1"/&gt;</description>
         <author>gialyons</author>
         <guid isPermaLink="false" />
         <pubDate>Mon, 08 Apr 2013 13:07:11 +0000</pubDate>
      <feedburner:origLink>https://community.jivesoftware.com/community/jivetalks/blog/2013/04/08/why-your-intranet-should-be-seamlessly-social</feedburner:origLink></item>
   </channel>
</rss><!-- fe1.yql.bf1.yahoo.com compressed/chunked Wed Jun 19 23:12:10 UTC 2013 -->
